Social Media

Social media refers to digital platforms and applications that enable users to create, share, and interact with content and each other online. It encompasses a wide range of websites and services that facilitate communication and collaboration, including platforms like Facebook, Twitter, Instagram, LinkedIn, and TikTok. Social media allows individuals and organizations to post updates, share images and videos, engage in discussions, and connect with a broader audience.

The defining characteristics of social media include user-generated content, the ability to connect and network with others, and the use of algorithms to curate and deliver personalized content. It provides tools for social interaction, information dissemination, and community building, playing a significant role in shaping public opinion, influencing trends, and fostering social movements. Social media has transformed how people communicate and access information, making it a central component of modern digital culture.